WELCOME

I’d like to welcome you to Secret Language, a place I created to share my thoughts on Magic with my peers. For me, Magic is a medium for self-expression, and this website will reflect my personal approach. I grew up in Magic when secrets were still being circulated from person to person, in secret meetings and handwritten letters. The beautiful and deep respect for the value of secrets shaped me. Time doesn’t run back, but I believe the direct relationship and connection are still fundamental when seriously studying Magic and building this respect for the art form. I was fortunate to have experienced that in my early years, which shaped my approach and career. If this philosophy resonates with you, watch the video I recorded talking about all the layers of this project.

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Our NEXT SEMINAR

A PERFECT MYSTERY

PerformANCE & STAGING

FEBRUARY 21st & 22nd, 2026

FIRST SESSION

PART 1: PERFORMANCE FUNDAMENTALS

PART 2: THE EMPTY SPACE

PART 3: SIGNS & THEIR SIGNIFICANCE

PART 4: RULES OF INTERACTION

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Q&A SESSION

SECOND SESSION

PART 5: STAGING MAGIC

PART 6: FIRST TIME PERCEPTION

PART 7: THE BREATHING ROOM

PART 8: A PERFECT MYSTERY

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Q&A SESSION

PROGRAMS & MENTORSHIPS

“A MASTER OF ILLUSIONS!”

- The New York Times

SECRET JOURNAL

AN ONGOING DISSERTATION ON MAGIC PERFORMANCE

SLEIGHT OF HAND

TUTORIALS

“HELDER GUIMARÃES CULTIVATES MYSTERIES THE WAY A HORTICULTURALIST CULTIVATES FLOWERING VINES. BUT HE ISN’T OUT TO DECEIVE. OR RATHER DECEPTION IS PUT IN THE SERVICE OF ENLIGHTENMENT.”

— The Los Angeles Times

OUR COMPLETE

CATALOG

In Stock